The Color Blue
“This color is one of trust, honesty and loyalty. It is sincere, reserved and quiet, and doesn’t like to make a fuss or draw attention. It hates confrontation, and likes to do things in its own way.”
“From a color psychology perspective, blue is reliable and responsible. This color exhibits an inner security and confidence. You can rely on it to take control and do the right thing in difficult times. It has a need for order and direction in its life, including its living and work spaces.”
Communication: Blue relates to one-to-one verbal communication and self expression.
Peace and calm: The color blue induces calm and peace within us, particularly the deeper shades.
Honesty: Blue is the colour of truth.
Authority: The darker the color blue, the more authority it has.
Religion: Blue is the colour of devotion and religious study.
Wisdom: Blue enhances the wisdom of the intellect.”
“Effects of Blue
Conservative: The color blue is a safe colour – the most universally liked colour of all.
Predictable: Blue is not impulsive or spontaneous and it doesn’t like to be rushed – blue needs to analyze and think things through, and to work to a plan.
Orderly: Blue needs to have direction & order- untidiness and unpredictability overwhelms it.
Rigid: Blue likes familiarity. It doesn’t like change and will stubbornly do things its own way, even if there is a better way.”
“Variations of the Color Blue:
Pale Blue: Pale blue inspires creativity and the freedom to break free.
Sky Blue: One of the calmest colors, sky blue inspires selfless love and fidelity. It is non-threatening and promotes a helpful nature that can overcome all obstacles. It is the universal healer.
Azure Blue:A color of true contentment, azure inspires determination and ambition to achieve great things, a sense of purpose in striving for goals.
Dark Blue: Dark blue is the color of conservatism and responsibility. Although it appears to be cool, calm and collected, it is the color of the non-emotional worrier with repressed feelings, the pessimist and the hypocrite. Dark blue can be compassionate but has trouble showing it as its emotions run deep. Dark blue is a serious masculine color representing knowledge, power, and integrity, and is used quite often in the corporate world.”